Following the exchange rates and the recession the prices of the automobiles have been increased up to a great extent. According to an estimate prices of local automobiles of our country have been raised up to 25% to 30% and this reduced the sales of automobiles in Pakistan.

The Launch of New Corolla Altis 2009 CRUISETRONIC:

Indus Motor Corporation (IMC) operating in Pakistan for the manufacturing of Toyota Motor Company's products launched the new model of Corolla Altis Cruise Tronic for the year 2009 on August, 19 2008. This model was launched at the Expo Center Karachi. Speaking on the occasion, Akira Okabe, Senior Managing Director, Toyota Motor Corporation (TMC) stated that, ‘Over 32 million Corollas have been sold in 140 countries for over 42 years since its introduction in 1966, making it the most popular vehicle in the world and this model will also be a great success for the company'.

The new model as designed in Turin, Italy and developed in Japan. It is a sophisticated blend of beauty and technology. In a year and a half more than 30,000 units have been sold and a double sum of units are booked and are in the production process.

Before the launch of this new model Honda Atlas Motor Company also launched the new model of Honda City. This new City 2009 was launched few months before the launch of new Corolla but still more Corolla vehicles are sold than that of City.
Moreover the Pak Suzuki Motor Company also launched the new model of Liana VURV in competition with the new Corolla. In this model the company changed the lights and is supposed to be more fuel efficient than the previous Liana but still the market of Corolla is stronger than both of its competitors.